MARKET RESEARCH

Global pharmaceutical market is around US$ 360 billion per year which is expected to grow to US$ 450 billion within three years. North America, Europe and Japan account for 80% of the global pharmaceuticals market. Ten large pharmaceutical companies controls over one-third of global pharmaceutical market. Generics and Innovator companies are operating in the same market space to carve out maximum share. To be in the lead and garner maximum market share, it is important to know the market of today and plan according to market trends of the future.

USA pharmaceutical market is one of the largest and most lucrative market of the world. This market is growing at a steady growth of 3% per year whereas Generic market in USA is growing in double digits. It is important for any company to know the market and competitor to formulate their strategy to have competitive edge and garner major market share.

Pharmaceutical companies are reeling under growing cost of marketing and squeezed margins. Companies spend twice as much on marketing their products compared to their spending on Research and Development (R&D). On the other hand, smaller pharmaceutical companies are struggling to stand out against the “giant” global companies.

Deren Pharma gather information from the market and analyze the information for your accurate and right decision-making to determine market opportunity, market penetration and market development metrics. Our scope of Market Research is limited to Pharmaceutical and allied market segments.